Websites that work.
Websites that build trust, win clients, and free you up to do the important stuff
(like run your business!)
Your website should help the right people find you, trust you, and take the next step, so you can focus on running your business.
I bring over a decade of experience designing websites and apps. My approach goes past typical "website design" to building tools that become part of how your business runs. I take time to understand what you and your customers need, then combine design with the systems know-how to make it all work: a site people can find, that connects to the tools you already use, and that keeps earning after launch.
🌿 I especially love working with people in travel, sustainability, and social good. If that's you, reach out. I'd like to help you tell your story in a way that drives real impact.
What I Offer
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New Website Builds
Starting fresh? A site built around your goals and your customers from day one.
What's included:
✓ Brand + custom design
✓ SEO + AI search
✓ Connected tools
✓ Launch support + training
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Website Redesigns
Have a site that isn't pulling its weight? I rework it into something that looks good and brings in clients.
What's included:
✓ Site audit
✓ New layout + content
✓ SEO refresh
✓ Migration
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UX & Product Design
Building an app or something more complex? I design flows and screens people find easy to use.
What's included:
✓ User research
✓ User flows
✓ Prototyping
✓ Interface design
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Maintenance & Growth
Launched and want to keep it working? Ongoing help so your site stays current and keeps improving.
What's included:
✓ Design updates
✓ Content edits
✓ SEO + analysis
✓ Strategy check-ins
Recent Projects
TJM Real Estate Group
A brand refresh and a rental site built around how the team works.
TJM manages more than 100 rental homes in Lebanon, Missouri, a catalog that changes constantly as homes fill and open up. They needed a site that could keep pace with those changes, get inquiries to the right people, and keep growing as they add properties, all run by a small team without extra steps in their day.
A cleaner brand mark.
The old logo tried to do a lot at once: three colors, drop-shadow, and outlined type that turned muddy at small sizes. We pared it back to a single-color wordmark that stays sharp and gives TJM a more established look.
Works how the team works.
We set up the inquiry and waitlist forms so each one flags the property it's attached to and emails both Jeffrey and Heather. Leads arrive already labeled by home and land in front of both of them at once, so nothing gets lost between a general inbox and the person who can act on it.
Availability the team controls.
We built a simple way to turn listings on and off as homes fill and open up. When everything's occupied, the site sends visitors to a waitlist instead of a dead end, and the team makes the change themselves
Built to Grow
A consistent property page template keeps every listing clean and quick to add. We continue to build out and maintain the site as the portfolio changes, so it stays current instead of going stale after launch.
TJM's rental site went live on a Monday, and the first inquiry came in the next day. It was already tagged to the property and sent to both the Owner and Property Manager so the lead could be acted on immediately. Exactly what the setup was built to do! As the portfolio grows, the site grows with it.
Epicurious Adventure Travel
A brand rebuild for a culinary travel company: from generic food-travel site to a heritage-led identity.
Epicurious Adventure Travel designs high-end culinary journeys built around the food, people, and history of each destination. The trips were worth a brand to match, and the original site didn't show it. A disjointed look undersold the sophistication of the experiences and made it hard for the right travelers to trust the expertise behind them.
We rebuilt the brand from the ground up to match the quality of the actual trips, and restructured the service pages to make the niche clear.
Visual Branding
We built the visual direction on deep jewel tones and tactile textures, pairing a classic high-contrast serif with a clean sans. It reads as both heritage-rich and modern, the way a well-traveled expert would.
Voice & Tone
Rewriting the brand language positioned EATravels as a cultural steward who respects the history and the people of every destination. The new voice is knowledgeable, unhurried, and human.
Website Design
An editorial layout gives the trips room to breathe and draws the reader in, closer to a high-end travel publication than a booking page. The new website helps establish the credibility needed for a premium travel business.
The finished brand gives Epicurious Adventure Travel an identity that matches the caliber of its trips: polished, cohesive, and clearly its own.
Potential clients now get a sense of what it is like to work with Epicurious Adventure Travel, moving the conversation away from simple destination logistics to the deeper meaning behind the journey.